Advertising on Sikhami
The Ads Manager, campaigns, audiences, leads and billing.
- The Ads ManagerWhat the Ads Manager is, how it is organised into campaigns, ad sets and ads, who can advertise, what you can promote, where ads appear, and how every ad is reviewed before it runs.
- Create an ad campaignStep by step: choose an objective, set up the campaign, the ad set (budget, schedule, bid, audience and placements) and the ad, then review and publish. Also how to edit, add to and pause a campaign.
- Ad audiences and targetingChoose who sees your ads: targeting by topic, exam, place, age and more, the audience size meter, custom audiences built from your followers, buyers or your own customer list, lookalikes and saved audiences.
- Lead forms and leadsCollect enquiries with a lead form that opens inside Sikhami when someone taps your ad, then see, download and delete the leads. Also what learners see, and how to look after their data.
- Ad budget, balance and billingHow ads are paid for: the prepaid ad balance, adding funds, how the auction prices impressions and clicks, budgets and pacing, the account spending limit, low balance alerts, transactions and invoices.
- Ad results, reports, A/B tests and rulesRead your ad results, export them, get them by email, test ad sets against each other, let automated rules pause or change things for you, and manage the ad account's settings and team.
- The Ad LibraryThe public Ad Library lists the ads that have run on Sikhami, with the advertiser, the picture or video, the text, when the ad ran and where. Anyone can open it and search by advertiser name.
- Sponsored posts, clips and storiesHow ads look in your home feed, clips, stories, search and Explore, why you see a particular ad, and how to hide an ad, hide an advertiser or report an ad.
Still need help?
Write to us at help@sikhami.com. Tell us what you were trying to do, what happened, and add a screenshot if you can.